TikTok is introducing a new feature that allows them to lessen the quantity of artificial intelligence-produced media appearing in their timelines. This initiative comes as the platform disclosed that it presently contains over 1 billion AI-generated clips.
Trial and Implementation
The update is being tested over the next few weeks before a widespread release. This development comes amid a increase in content created by AI, driven by new content generation software.
AI Content on Other Platforms
It has been noted that nearly 10% of the fastest-growing content creators on a popular video site only show AI-generated videos. A significant portion of this material is considered mass-produced AI material, a label for inferior, mass-produced content that is often illogical or bizarre.
“We know from our community that numerous viewers enjoy content created using AI tools, including digital art to educational videos, and we aim to give people the ability to increase or decrease of that, according to their own preferences,” commented a platform representative.
Volume and Proportions
The service announced that there are currently over a billion videos on its app labeled as AI-generated. Overall, more than 100 mn videos are submitted to the app every day, making AI content a limited portion of its complete catalog.
Customizing Your Feed
Viewers will be able to decrease or raise the volume of AI-generated videos they watch by using the topic control setting in the platform and picking AI-made media. Additional categories that can already be adjusted under the filter cover news, fashion, beauty, and movement.
Content Labeling and Policies
Its guidelines require content makers to label “realistic” AI-generated content, and it forbids dangerous deepfakes of public figures or emergencies. Any believable AI video that is not labeled can be deleted under its user guidelines.
Furthermore, the service will from now on add an AI-generated watermark to content produced via its proprietary AI systems, or flagged by an cross-platform project for recognizing content made by AI. This step is intended to stop users from trying to circumvent the labeling process.
Educational Initiatives
The company is furthermore launching a $2m awareness program for experts and groups to develop informative material about responsible artificial intelligence. This project will benefit non-profit groups focused on educating coding and technology.
Platform Protection
The video-sharing app has supported its content review process, amid controversy over plans to lay off numerous safety staff in Britain. TikTok is set to reduce hundreds of positions in its user protection department in the UK capital, with worker representatives and online safety experts expressing worry that staff are being displaced by automated systems.
A senior executive clarified that human moderation would still have a role, but artificial intelligence can safeguard staff by filtering out the most graphic content prior to it is viewed by people. The platform stated a significant reduction in shocking and graphic content seen by content reviewers over the past year due to intervention by its machine learning processes.
We believe it is crucial to integrate staff and AI to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s highly necessary to limit contact with unsafe media as swiftly, which is the area in which a extensive automated help is making a difference operate efficiently.”
